What makes a product sell en masse? How can a mass-produced product be personalised? The For Sale project by fashion designer Barbara Langendijk uses one of the more basic pieces from her collections – a translucent turtleneck – as a tool for challenging our perception of the value of mass-produced goods. The series of garments represent the steps Langendijk took during her research process. Pursuing her interest in the Japanese kimono, Langendijk travelled to Japan, where she immersed herself in traditional crafts, natural materials, and recycling techniques. This research was used for her debut collection, Riches From Rags, which was subsequently shown at Amsterdam Fashion Week. Like her other work based on contemporary and traditional crafts, this collection demonstrates Langendijk’s care for garment construction.
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Project
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Year of Birth
1988 (Haarlem, The Netherlands)
Education
University of the Arts, Utrecht, ArtEZ Institute of the Arts, Arnhem
Company Name
Barbara Langendijk
Title
Fashion Designer/Fashion Researcher
Work address
Amsterdam, The Netherlands
Website
barbaralangendijk.com
ID
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Critical People
Lisette Ros, Majid Karrouch, Hanka van der Voet, Mels Evers, Davy Pieters, Roderick Pieters, Clemens Driessen, Niek Pulles
Associated
FOAM, Van Gogh Museum, FashionWeek Nederland, Mediamatic, ORIGEN Festival Cultural in Riom, Switzerland, Dutch Design Awards 2015, MOAM collective 2015, Rijksmuseum, Textiel Museum Tilburg, Textiellab, KLM, Phillips